Nicotinamide Riboside (NR)

Elite Trait #1

Designed with Authentic Third-Party Tested NR

While most of the competition merely states the quality of the NR their formula uses, we’ve had our NR molecules third-party tested and validated for high-level purity, and we have the documentation to prove it.

Elite Trait #2

Utilizes a Clinically Substantiated Quantity

Each GenuinePurity™ Nicotinamide Riboside (NR) serving utilizes 300mg of NR, the precise quantity reported to be most effective in a clinical study.

Elite Trait #3

Liposomal Encapsulation Mechanism Delivers Unparalleled Absorbability

Studies report NR shows absorbability issues in humans due to gastrointestinal acids. Historically, this has hindered people from receiving the full benefit of NR’s longevity-boosting effects.

However, our liposomal encapsulation mechanism is designed to maximize NR absorbability in 3 ways:

Protects NR Molecules from Digestive Enzymes in Gastrointestinal Acid

Upgrades Solubility to Promote Enhanced NR Uptake in the Bloodstream

Promotes Cellular Assimilation as Liposomes Efficiently Integrate with Cell Membranes

This breakthrough design puts GenuinePurity^™ Nicotinamide Riboside (NR) leaps and bounds ahead of the competition when it comes to longevity enhancement and life expansion support, when this delivery system is lacking.

NR Supplementation Upgrades NAD+ Levels

Oral supplementation with NR has been shown to increase NAD+ levels in multiple tissues” - Nutrients 2020

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7352172/

NR is considered a precursor to NAD+. Oral NR supplementation stimulates increased NAD+ synthesis by contributing vital elements to the enzymatic reactions that produce NAD+, a coenzyme critically important to multiple cellular functions, including DNA repair and cellular energy creation.

It Functions Like This

The crucial steps for NR to transform into NAD+ involve these enzymes:

NR Kinase (NRK)

At the outset, this enzyme called NR Kinase (NRK) phosphorylates NR, adding a phosphate group, which transforms NR into nicotinamide mononucleotide (NMN). NMN acts as an intermediate, eventually converting into NAD+.

NMN Adenylyltransferase (NMNAT)

Once NR has become NMN, this enzyme, NMN Adenylyltransferase, contributes an adenylyl group, stimulating the final transformation to NAD+.

NAD+ is Essential for Hundreds of Human Cellular Processes

Breakthrough studies have displayed that NAD+ is essential to 500+ physiological processes in human beings.

Some of these are:

Production of Energy

The system your cells use to change nutrients into usable energy.

Repair of Damaged DNA

Your body’s natural defense system, which roots out and repairs compromised DNA, a vital process for genetic integrity.

Expression of Genetic Code

The complex language your genes utilize to provide instructions for the building of key proteins.

Regulation of Circadian Rhythm

The internal master timekeeper coordinating your cycles of sleep and wakefulness in accordance with daylight changes.

Stewardship of Telomeres

A crucial mechanism that limits the likelihood of chromosomal instability.

Communication Between Cells

The advanced system your cells employ to send, receive, and sort out signals to activate physiological processes.

Empowerment of Immune Wellness

The natural defensive system your body needs to fight off detrimental microbes and other harmful substances.

Stimulation of Autophagy

An essential facet of cellular wellness, this is the process your cells use to clean themselves and discard or recycle excess cellular components.